Daily performance analysis
We analyze every creative produced within the agency using our dedicated in-house analytics tool to uncover the mechanics that perform.
Creative built for your performance
Statics, motion, UGC: every format built for a placement, an algorithm, an audience.
We're experts in performance ad production
We also support you on your video shoots
Your product or organic photo shoots
The production of your UGC content
Content production powered by AI
And on all your digital creative projects
Notre méthode
Ad monitoring & benchmarking
Constantly monitoring new formats and trends to leverage, our teams feed an internal curation catalog to renew content with a performance goal in mind.
Creative production
Analyzing the content produced lets us test formats and optimize creatives to find the ads that over-perform.
A/B testing of formats
A precise naming convention on the ads determines the best content approach for each advertiser.
+20 000creatives produced in 2025
+50clients supported monthly
11passionate creatives
Creative Stakes
Creative that converts, not just creative that pleases
On Meta, TikTok or Google, the algorithm rewards creatives that grab attention within the first second. With today's ad saturation, a nice-looking visual is no longer enough: you need a data-driven creative system.
Our teams produce continuously, test angles, measure their performance and scale the winners. No Canva graphic thrown together once a month, but industrialized production built for ROAS.
Audit my current creatives-31%
average CPM on accounts after rolling out a data-driven creative rotation
x3.4
UGC ROAS vs classic studio creatives on Social Ads campaigns
Our creative expertise
From strategy to production, through testing and rotation: end-to-end expertise so every creative generates value.
Performance ad production
Continuous production of statics, motion and carousels built for paid distribution. Each creative is designed for a precise placement (Feed 1:1 and 4:5, Stories 9:16, Display) with a measurable hypothesis.
x3
average performance for advertisers testing 3+ angles vs a single one
Support on video shoots
End-to-end video production: pre-production, casting, set, editing, color grading. Shoots are designed to feed every one of your channels, from product launches to paid ads.
+400h
of footage shot since the launch of the Stride-up studio
Product or organic photo shoots
Bastille studio or on location, art direction included. E-commerce packshots, collection lookbooks, editorials: we cover all three uses in a single session to maximize usable assets.
+ 40 000
photos shot in 2023 for the brands we support
UGC content production
Creator sourcing, briefing, validation and paid amplification via TikTok Spark Ads or Meta Dark Posts. Our catalog of trusted creators lets us step in quickly and confidently on production.
x3.4
UGC ROAS vs classic studio creatives on Social Ads campaigns
AI-powered content production
Asset generation via AI tools (image, video, voice) integrated into our creative workflows. AI is an accelerator to scale variations and test at high volume, not a replacement for strategy.
x10
more testable variants at equal budget thanks to AI generation
Digital creative projects
Beyond paid formats, the studio handles digital creative projects: 360 campaigns, visual redesigns, bespoke productions for your brand highlights.
-31%
average CPM after rolling out a data-driven creative rotation
Filming
Our shoots in action
Set, casting, editing: a glimpse of the video productions delivered over the past six months.
Our processA proven process,
A proven process,
measurable results
1
Kick-off
A discussion about the brand, its story, its goals, its challenges, its brand guidelines and its existing assets.
A presentation of our methodology and collaboration process. Together we align business goals with the creative roadmap.
2
Reverse brief
7 daysWe propose new or historically high-performing ad mechanics based on our competitive monitoring and internal catalog.
You validate the creative directions that fit you. Our teams feed an internal catalog to renew content continuously.
3
Creative analysis
OngoingAnalysis of all creative data in sync with the acquisition account managers. A key step that drives the graphic strategy.
Tracking the key KPIs: CTR, stop rate, CPM, ROAS per creative. We identify the winners, detect ad fatigue and relaunch tests.
4
A/B testing of formats
OngoingA precise naming convention determines the best content approach per advertiser. Each format is tested with a clear hypothesis.
Continuous creative production, adapted to the previous month's learnings. Creative becomes a system, not a monthly deliverable.
5
Ongoing partnership
Open-ended, no commitmentRegular creative production in close collaboration with the acquisition teams to find the best performance mechanics.
Constant communication with your teams: daily Slack, bi-monthly calls, shared dashboard. Creative improves week after week.
Request a free creative auditOur identity
Our culture at Stride-up
Transparency
No pointless talk, no unkeepable promises: things are said as they are. Results, wins and areas to improve alike, everything is shared clearly, unfiltered.
Quality
Every project deserves the highest level of demand. Whether a campaign, a piece of content or a visual creation, every detail is crafted with care. Quality is what makes the difference over time.
Performance
We don't build campaigns, we build growth engines. Every strategy is designed to evolve, adapt to data and produce measurable results.
Global vision
Synergy of levers
Creative never works alone. To deploy truly high-performing digital strategies, it integrates with the agency's other areas of expertise and creates a powerful multiplier effect.
Creative Ads & Social Ads
The best Social Ads campaigns rely on creativity. Our creative and media teams share the same brief and the same data. When a hook performs, it's spun into 6 variants the very next day.
Creative Ads & SEA
Product feeds, Display banners and Demand Gen ads all need polished visuals. Our studio produces packshots and assets tailored to every Google Ads format to raise the Quality Score.
Creative Ads & Email
The best creatives from Social Ads find a second life in email campaigns. Unifying visuals and messaging across channels boosts recall and improves conversion rates.
Creative Ads & Amazon
A+ pages, Brand Store, product visuals, listing videos: Amazon rewards enriched listings with a higher conversion rate. Our studio produces these assets in line with your brand identity.
Our clients talk about us
Fashion & Apparel« Stride-up now supports us on the creative side. It let us test new concepts on static imagery that we'd somewhat given up on. It had been a long time since I'd seen CTRs at these levels. That's what we'd want from many providers: when it's smooth, it's a pleasure, and we don't have to change our processes. »
Financial Services & E-commerce« We had a client-testimonial shoot project, on which Stride Up supported us from pre-production to post-production. From the pre-production phase through to managing the shoot, the team showed great professionalism, attentiveness and creativity. They quickly understood our expectations and proposed an approach consistent with our brand image. »
Clothing & Footwear« We've been working with Stride-up for six months. The agency is an extension of our in-house team, operating like an agile, experimental creative lab. Their main mission is to produce innovative content for our Meta acquisition campaigns. Thanks to this collaboration, we've identified several new high-potential ad formats for Le Closet, which quickly became top performers. »
FAQ
The FAQ: Creative Ads Agency
What is creative strategy and why is it different from a classic creative agency?
Creative strategy means running creative production as a performance-oriented system, not as a monthly deliverable. A classic creative agency delivers pretty visuals. A creative strategy connects each creative to a hypothesis, a target KPI and a data read. At Stride-up, campaign performance data (CTR, stop rate, CPM, ROAS per creative) flows directly back to the creative team to inform the next brief. Creative becomes a growth engine, not a cost center.
How many creatives should you produce per month for a brand that's scaling?
At least 4 to 6 creatives per month to maintain an effective rotation and avoid ad fatigue. The fastest-scaling brands run 8 to 12 creatives/month: it lets you test different angles in parallel and always have fresh content to deploy for key moments. Our creative system is built to produce continuously, not in a single batch that burns out in 3 weeks.
Which creative formats do you produce in-house?
Our studio covers the full range of formats useful to a modern paid strategy:
- Statics: packshots, carousels, lifestyles, responsive banners
- Motion: Reels, TikTok, Stories, product videos, catalog videos
- UGC: creator sourcing, briefing, validation, paid amplification
- Photo shoots: e-commerce packshots, lookbooks, editorials
- Video shoots: brand films, social formats, product videos
Everything is produced by the same teams to guarantee visual consistency and fast iteration.
Static or video: which format should an e-commerce brand prioritize?
Both have their role. Video (motion, UGC, lifestyle) generates on average 40% more CTR and dominates on TikTok and Reels. The static packshot remains essential for Shopping, Display and audiences in the consideration phase. Our recommendation for a DNVB or an e-commerce brand: a 60% video / 40% static mix, with native formats per channel.
How does creative connect with media strategy at Stride-up?
This is where many agencies fail: creative and media work in silos. At Stride-up, campaign performance data flows directly back to the creative team the next day, not in a monthly report. If a hook isn't performing, we change it within 48h. If a format generates ROAS, we duplicate it and scale it. Creative and media share the same brief, the same goals and the same decision-making teams.
How do you integrate generative AI into creative production?
We use generative AI as an accelerator, not a replacement. It lets us test 10x more variants at equal budget: background variations, image extensions, alternative scene generation, automated voiceovers. The creative angles, the brief, the art direction and the final validation stay driven by our human teams. AI is a tool to scale production, not to replace strategy.
How much does a Creative Ads engagement at Stride-up cost?
The price varies with scope: statics only, a statics + motion mix, or full creative including UGC and shooting. We work on a monthly basis with no commitment, with an initial creative audit included. The budget is calibrated to the number of creatives to produce per month, the format mix and the production needs (shooting, casting, UGC rights). We discuss it during the discovery call.
Free creative audit