Generate qualified leads

Achieve your growth objectives with a proven method.

Our Approach

Let's explore your entire funnel

We do more than just generate leads—we make sure they turn into revenue.

Be accompanied
01

Understanding your business

Together, we define the criteria for the ideal lead. Based on your profitability criteria and an analysis of your market, we determine a target cost per qualified lead.

02

Capture your target audience's interest

Through targeted advertising campaigns featuring tailored content, we drive qualified visitors to your website.

03

Turn visitors into leads

We optimize your pages and forms to turn visitors into leads, concentrating on your ideal profile.

04

Monitor and support sales efforts

Our team of experts connects to your tools to track the progress of your lead in real time, all the way through to its final conversion.

05

Iterate and improve each step

We fine-tune each message thanks to automated lead-to-customer tracking. Campaign after campaign, we get closer to the ideal lead at the lowest cost.

Lead Generation Challenges

The Challenges of Lead Generation for Your Business

Most B2B companies miss out on opportunities because they lack qualified leads. Too much poorly targeted volume overwhelms sales teams and hurts closing rates.

Our Nautilus approach covers the entire sales funnel: acquisition, qualification, nurturing, and handoff to the sales team at the right time.

Generate qualified leads
-45%

Average CPL achieved across our Nautilus accounts compared to the baseline

+3x

increased volume of qualified leads through optimization of the entire sales funnel

Our DNA

The Nautilus DNA

No empty promises. At Nautilus, we build qualified lead generation systems—with dedicated senior-level profiles, rigorous tracking at every stage of the funnel, and billing that aligns with your actual growth.

That’s what sets us apart: you don’t just have a service provider—you have a growth partner.

Discover Nautilus
Data Driven

Transparent real-time tracking: leads, qualification rates, cost per deal. Every decision is based on data, not intuition.

Senior profile

A dedicated senior manager for every account. No junior managers working alone, no turnover every six months. You’ll work with someone who understands your business.

Proximity

A deliberately limited portfolio to ensure maximum attention. Your portfolio manager is accessible, engaged, and doesn’t disappear between reports.

Growth

Billing that scales with your budget and results. We grow with you—that’s how we ensure our interests are fully aligned.

Our customers talk about us

“I work with this company, and I must say I am extremely satisfied. Their values of transparency, commitment, responsiveness, performance, and global business vision are truly put into practice every day.”

BastienGrowth Lead @BigBlue
E-commerce & SaaS
BastienGrowth Lead @BigBlue

“We’ve been working with Stride-up since they launched. They’ve helped us structure the account as a whole with personalized support. Their versatility, along with the number of DNVBs they manage, has allowed us to A/B test different ad formats.”

Joachim ZiniGrowth Manager @Feed
Nutrition & DNVB
Joachim ZiniGrowth Manager @Feed

“We’ve been working with Stride-up for several months now, and we’re thrilled with this partnership. The team is professional, approachable, and responsive—it’s a real pleasure to work with them. We’re seeing great results.”

Aurélie JansemCo-founder @Rivedroite
Right BankFashion & E-commerce
Aurélie JansemCo-founder @Rivedroite
Our process

A well-established process, measurable results

1

Discovery call

Let's take some time to talk.

You tell us about your brand, its history, your goals, and the challenges you face. We’ll introduce you to Nautilus, our core values, and give you an overview of our approach.

Do we share the same vision? Let’s move on to the next step: the audit.

2

Audit and recommendation

We analyze approximately 100 key metrics in your advertising account and present you with a detailed strategic plan to help you achieve your goals.

In short: we keep what works and optimize what needs to be optimized.

3

Setup

7 days

In this short timeframe, our teams are committed to prioritizing production with the goal of achieving rapid results:

- Implementation of a tagging plan - Creation of a custom dashboard - Optimization of CRM data and lead tracking - Creation of conversion, dynamic, and branding campaigns - Setup of Google Analytics 4 and its goals

The idea is to gradually move toward an optimal account structure by starting with high-value-added optimizations.

4

Support

Open-ended, non-binding

As your partner, we handle:

- Strategic vision - Operational deployment - Continuous optimization through test and learn

We’ll stay in constant communication with you and your teams: daily on Slack and biweekly calls.

Our shared goal is to maximize your account’s performance. To ensure our commitment: we work on a no-obligation basis.

5

Shall we talk about it?

Do you have a lead generation project, a question, or want to give it a try? We're here to help.

Request a free audit
Overview

Synergy of levers

Lead Genn never works alone. To implement truly effective digital strategies, it collaborates with other areas of expertise within the agency, creating a powerful synergy.

Lead Generation & Search Engine Advertising

Google Ads Search captures user intent at the exact moment your prospects are actively searching for your offering. It is the most direct acquisition channel for generating leads with high conversion potential.

Lead Generation & Social Ads

LinkedIn Ads and Meta enable you to reach specific B2B audiences at the top of the funnel. Combined with lead generation, they fuel a steady pipeline of qualified leads.

Lead Generation & Email

Once leads are captured, automated nurturing sequences warm up cold prospects before handing them off to sales reps at the right time, with the right message.

Lead Generation & CRM

CRM integration bridges the gap between marketing and sales. Each lead is scored, tracked, and forwarded along with its complete history to maximize the closing rate.

FAQ

FAQ: Lead Gen Agency

What is qualified lead generation?

Generating qualified leads involves attracting prospects who match your ideal customer profile and who have a genuine intention to make a purchase or collaborate. The goal is not to generate volume, but to generate leads that actually convert.

What is the difference between Nautilus and a traditional SEA offering?

Nautilus is a specialized lead generation approach that goes beyond campaign management: we optimize the entire funnel, from the initial click to the qualified lead handed off to your sales team. This includes landing pages, lead scoring, CRM integration, and lead tracking all the way through to the sale.

What channels do you use to generate leads?

Primarily Google Ads Search, LinkedIn Ads, and Meta Ads, depending on your target audience. We combine these channels based on the industry, target CPL, and expected lead volume. Each channel is continuously tested and optimized.

How long before the first leads come in?

The first campaigns are up and running within 72 hours. The first qualified leads typically start coming in within 7 to 14 days of launch, with traffic gradually increasing thereafter.

How do you qualify leads?

Through lead qualification forms, automated lead scoring, and direct integration with your CRM. We work with you to define the criteria for your ideal lead from the start and adjust campaigns based on feedback from your sales teams.

Do you also manage landing pages?

Yes, creating and optimizing landing pages is an integral part of Nautilus. A well-optimized landing page can double the conversion rate without increasing the media budget.

Free Lead Generation Audit

Find out why your cost per lead is too high

Lead Generation CPL MQL SQL Lead Scoring Google Ads LinkedIn Ads Meta Ads Landing Page Form CRM HubSpot Salesforce Pipedrive Automation Nurturing Retargeting Conversion Funnel B2B Audience Intent Data A/B Testing Dashboard ROAS Performance Max Search Ads Tracking Attribution ROI Lead Generation CPL MQL SQL Lead Scoring Google Ads LinkedIn Ads Meta Ads Landing Page Form CRM HubSpot Salesforce Pipedrive Automation Nurturing Retargeting Conversion Funnel B2B Audience Intent Data A/B Testing Dashboard ROAS Performance Max Search Ads Tracking Attribution ROI
Landing Page Form CRM HubSpot Salesforce Pipedrive Automation Nurturing Retargeting Conversion Funnel B2B Audience Intent Data A/B Testing Dashboard ROAS Performance Max Search Ads Tracking Attribution ROI Lead Generation CPL MQL SQL Lead Scoring Google Ads LinkedIn Ads Meta Ads Landing Page Form CRM HubSpot Salesforce Pipedrive Automation Nurturing Retargeting Conversion Funnel B2B Audience Intent Data A/B Testing Dashboard ROAS Performance Max Search Ads Tracking Attribution ROI Lead Generation CPL MQL SQL Lead Scoring Google Ads LinkedIn Ads Meta Ads