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Email marketing, the most profitable channel
Transform your prospects, build customer loyalty and maximize lifetime value
Email marketing, the most profitable channel
The importance of email marketing for your business
Email marketing is the fundamental channel for building customer loyalty and making acquisition costs profitable. With well-configured email flows, and a relevant, segmented emailing strategy, you can generate up to 30% additional sales.
Sending the right message, to the right person, at the right time: that's the key to a high-performance CRM strategy.
Our email marketing expertise
Strategy
We provide personalized strategic recommendations to optimize your emails, boost their performance and maximize your customer's LTV.
Automation
Automate your revenues ! Whether you already have flows in place or want to get started, we'll put in place the right flows for your business.
Newsletter
Sending last-minute emails to your entire database ? We take care of all your emailing campaigns. From editorial planning to sending, including segmentation, email creation and A/B testing.
Deliverability
No more spam ! We detect deliverability problems and take the necessary action to ensure your emails are received correctly.
Reporting
We create a customized dashboard for you, updated in real time, so you can access your results at any time. We take a transparent, performance-driven approach to guarantee you optimum results.
Our expertise in
Email Marketing
Strategy : We provide customized strategic recommendations to optimize your emails, boost their performance and maximize your customers' LTV.
Automation : Automate your revenues! Whether you already have flows in place or want to get started, we'll put in place high-performance flows tailored to your business.
Newsletter : Are you sending last-minute emails to your entire base? We take care of all your emailing campaigns. From editorial planning to sending, including segmentation, email creation and A/B testing.
Deliverability : Don't go spam anymore! We detect deliverability problems and implement the necessary actions to ensure your emails are received correctly.
Reporting : We create, for you, a bespoke dashboard that is updated in real time so you can access your results at any time. We have a transparent, performance-driven approach to guarantee you optimal results.
Our process
Discovery call
/01
Let's take the time to talk.
You introduce us to your brand, its history, your objectives and your challenges. We 'll introduce you to Stride-up, our DNA and an overview of our methodology.
We share the same vision?
Let's move on to the next stage : the audit.
Audit and recommendation
Duration 7 days
/02
We analyze a hundred or so control points on your advertising account and present you with a detailed strategic plan to achieve your goals.
In short : we keep what works, we optimize what needs to be optimized.
Setup 7 days
/03
In this short time frame, our teams are committed to prioritizing production with the aim of rapid performance:
○ Setting up a tagging plan
○ Creating a customized dashboard
○ Creating Search, Performance Max, Shopping, YouTube campaigns
○ Setting up Google Analytics 4 and its objectives
○ Optimizing your product feeds
The idea is to gradually move towards an optimal account structure, starting with high-value-added optimizations.
Accompaniment | Indefinite duration without commitment
/04
As a partner, we take care of :
○ Strategic vision
○ Operational deployment
○ Constant optimization through test & learn
Ongoing communication with you and your teams:
○ On slack daily
○ Bi-monthly calls
Our common goal is your account's performance.
To guarantee our involvement: we work without commitment.
Our process
Discovery call
Let's take the time to talk.
You introduce us to your brand, its history, your objectives and your challenges.
We introduce you to Stride-up, our DNA and an overview of our methodology.
We share the same vision ?
Let's move on to the next step : the audit.
Audit and recommendation
We analyze the performance of your emailing tool at several points :
- Account setup and parameters
- Analysis of lead generation and active lists
- Inventory of existing flows (technical settings, content, performance)
- Inventory of campaigns (segmentation, frequency, content, performance)
- Based on these findings, we make strategic recommendations to meet your challenges.
Setup
Within this timeframe, we commit to :
Ensure the correct setup of your emailing tool
Create and set up the main flows
Produce newsletter templates by content typology
Create an editorial schedule
Deliver a customized dashboard updated in real time
Support
As your partner, we take care of:
Strategic vision (acquisition, retention and winback strategy)
Operational deployment (creation of flows, newsletters, segments etc.)
Ongoing optimization with regular A/B testing
Ensuring the deliverability of your emails
Ongoing communication with you and your teams:
On Slack daily
During bi-monthly call performances
Our common goal is email strategy performance .
Our customers talk about us
"I work with this company and I must say that I am extremely satisfied with my experience. Their values of transparency, involvement and responsiveness, performance and global business vision are really put into practice on a daily basis.
Transparency is a major strength of their approach. They have always been clear and honest in their communications, which has enabled me to make informed decisions and build a relationship of trust."
Transparency is a major strength of their approach. They have always been clear and honest in their communications, which has enabled me to make informed decisions and build a relationship of trust."
Bastien
Growth Lead @BigBlue
"We've been working with Stride-up since their launch. They have helped us with the overall structuring of the account with personalized support.
Their versatility as well as the number of DNVB/DTCs they have under management have enabled us to adjust and A/B test different ads models with a view to performance and economic profitability.
I work with Sophian, Thomas and Lucas who have always been serious and data driven and I can only recommend them."
Their versatility as well as the number of DNVB/DTCs they have under management have enabled us to adjust and A/B test different ads models with a view to performance and economic profitability.
I work with Sophian, Thomas and Lucas who have always been serious and data driven and I can only recommend them."
Joachim Zini
Growth Manager @Feed
"We've been working with Stride-up for several months now, and we're delighted with the collaboration ! The team is as professional as it is available and responsive, and it's a real pleasure to work together.
Our performance is on target thanks to the agency's relevant recommendations."
Our performance is on target thanks to the agency's relevant recommendations."
Aurélie Jansem
Co-founder @Rivedroite
Cutting-edge expertise
tailored to your needs
28 boulevard de la Bastille
75012 Paris
75012 Paris