Plantes Pour Tous organizes numerous plant and dried flower sales events every month in different cities in France, UK, Belgium, Austria, Spain and Germany. Our team's objective was to increase the volume of registrations for plant sales events, but also to increase the conversion rate on Eventbrite.
Thanks to the implementation of a data-driven monitoring system enabled by precise tracking, but also thanks to A/B tests of visuals, Plantes Pour Tous saw a +25% growth in the volume of registrations for its events in France.