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Your social Ads agency,
essential to your growth
Reach an infinite audience pool
Your social Ads agency,
Our expertise in
Social Ads
"Social Ads advertising has changed a lot: precise targeting has given way to broader targeting, and content has become the key to performance.
Our mission: place the right budget on the right ad, at the right time... then let the algorithm maximize the result."
Our mission: place the right budget on the right ad, at the right time... then let the algorithm maximize the result."
A multitude of platforms
Our team deploys advertising campaigns on all social advertising platforms, to meet all awareness, engagement and conversion objectives. Each lever is activated in a complementary way to reach the right audiences, at the right time, with the right message.
Meta Ads
As a Meta Business Partner-certified social ads agency, we have a thorough understanding of the Facebook and Instagram advertising ecosystem. From awareness campaigns to conversion-oriented strategies, we exploit the full potential of the formats available: carousels, stories, reels and videos.
TikTok Ads
An essential platform for capturing the attention of new generations, TikTok Ads combines creativity and performance. We design native, engaging campaigns that integrate naturally into the user experience. Smart +, Search Ads, TikTok Shop... we can leverage everything to boost performance on the platform.
LinkedIn Ads
Indispensable for B2B strategies, LinkedIn Ads offers ultra-precise targeting by position, sector or company size. We set up campaigns that generate qualified leads and raise awareness among key decision-makers.
Snapchat Ads
Ideal for targeting a young, connected audience, Snapchat Ads is based on immersive, interactive formats. Our campaigns leverage this creativity to generate engagement and qualified traffic.
Pinterest Ads
An inspiration platform par excellence, Pinterest Ads is a powerful lever for working on purchase intentions upstream. We harness its potential to connect brands with consumers actively seeking ideas and products.
Tracking and reporting your Social Ads performance
Performance monitoring is at the heart of our Social Ads approach. Each campaign is based on the collection and analysis of detailed data, in order to optimize each action. Thanks to our in-house tools and data extractors, all information from social platforms is centralized, enriched and highlighted in Looker Studio.
From launch, full access is provided to real-time dashboards. These dashboards offer a clear, global view: budget spent, sales generated, cost per acquisition, engagement rate, customer retention, average basket or community evolution.
At the same time, we closely monitor the indicators specific to social networks: CPM, CPC, click-through rate, video viewing rate, hook rate, conversion rate or ROAS. Each metric is analyzed and put into perspective, so that campaigns can be steered with the utmost precision.
This environment is both an internal steering tool and a transparent reporting space. Customers have continuous access to their data, guaranteeing a clear view of performance and rapid, well-informed decision-making.
The impact of Social Ads on our customers
Performance speaks for itself. Here are some results from campaigns we manage on a daily basis.
Maju Nutrition
+187% sales vs N-1 | -29% CPA Meta vs N-1
Pomponne
+118% Meta spend vs N-1 | +16% on Meta ROAS
Little BamBou
+39% on Global Install Paid vs N-1 | -18% on eCPI (installation cost) vs N-1
Our specialized teams
At Stride-up, we have decided to segment our teams to provide a more expert response to the specific needs of each customer.
DNVB
We are experts in digital growth for DNVBs. Our aim: to accelerate growth and consolidate a strong position in their market through tailor-made acquisition strategies, designed for 100% digital businesses and oriented towards functional products.
Ecom
We also support more traditional companies, whether in the fashion, sports or cosmetics sectors, who wish to strengthen their digital visibility and branding. Our expertise includes the management of product catalogs and flows via Channable, to optimize online presence and accelerate sales growth through e-commerce strategies tailored to their specific challenges.
Nautilus
Nautilus specializes in lead generation for companies that make qualified leads their priority. Our approach combines precise targeting, scoring and rigorous follow-up to transform each lead into a concrete business opportunity, while optimizing the cost per lead and the final return on investment.
Our process
Discovery call
/01
Let's take the time to talk.
You introduce us to your brand, its history, your objectives and your challenges. We 'll introduce you to Stride-up, our DNA and an overview of our methodology.
We share the same vision?
Let's move on to the next stage : the audit.
Audit and recommendation
in 7 days
/02
We analyze a hundred or so control points on your advertising account and present you with a detailed strategic plan to achieve your objectives.
In short : we keep what works, we optimize what needs to be optimized.
Setup 7 days
/03
In this short time frame, our teams are committed to prioritizing production with the aim of rapid performance:
○ Setting up a tagging plan
○ Creating a customized data studio
○ Creating Conversion, Dynamic, Branding campaigns
○ Setting up Google Analytic 4 and its objectives
○ Optimizing your product feeds
The idea is to gradually move towards an optimal account structure, starting with high-value-added optimizations.
Collaboration | No fixed term, no commitment
/04
As your partner, we take care of:
○ Strategic vision
○ Operational deployment
○ Constant optimization through test & learn
Ongoing communication with you and your teams:
○ On slack daily
○ Bi-monthly calls
Our common goal is your account's performance.
To guarantee our commitment: we work without obligation.
Our process
Discovery call
Let's take the time to talk.
You introduce us to your brand, its history, your objectives and your challenges.
We introduce you to Stride-up, our DNA and an overview of our methodology.
We share the same vision ?
Let's move on to the next step : the audit.
Audit and recommendation
We analyze a hundred or so control points on your advertising account and present you with a detailed strategic plan to achieve your objectives.
In short : we keep what works, we optimize what needs to be optimized.
Setup
Within this short timeframe, our teams are committed to prioritizing production with a view to rapid performance:
- Setting up a tagging plan
- Creating a customized dashboard
- Creating Conversion, Dynamic, Branding campaigns
- Setting up Google Analytics 4 and its objectives
- Optimizing your product feeds
The idea is to gradually move towards an optimal account structure, starting with high value-added optimizations.
Support
As your partner, we take care of :
- The strategic vision
- The operational deployment
- The constant optimization through test & learn
Acontinuous communication with you and your teams :
- On slack daily
- Bi-monthly calls
Our common goal is the performance of your account.
To guarantee our involvement : we work without commitment.
Our culture at
Stride-up
0 bullshit
Transparency above all. No useless blah-blah, no untenable promises: things are told as they are. Results, successes and areas for improvement are clearly shared. The objective is simple: to move forward together with a fair and realistic vision.
Quality
Every project deserves the highest standards. Whether it's a campaign, a piece of content or a visual creation, every detail is carefully considered. Quality is what makes the difference over time, and it's what guides everything we do.
Scale
Think big, act big. The agency doesn't limit itself to creating high-performance campaigns or content: the idea is to build strategies that evolve, adapt and, above all, perform. Growth is at the heart of our approach, for every customer and every project.
Synergy of levers
Social Ads reveal their full potential when combined with the agency's other areas of expertise.
This integrated approach enables us to build stronger, more coherent and more effective strategies.
This integrated approach enables us to build stronger, more coherent and more effective strategies.
Social Ads and Crea
The success of a social media campaign depends as much on the media strategy as on the quality of the creative delivered.
Le Studio by Stride-up, our creative agency, produces impactful visuals, dynamic videos and advertising formats adapted to each platform, transforming a classic campaign into an engaging experience.
By working closely with our creative teams, each Social Ads campaign benefits from content designed to generate attention, clicks and conversions.
Le Studio by Stride-up, our creative agency, produces impactful visuals, dynamic videos and advertising formats adapted to each platform, transforming a classic campaign into an engaging experience.
By working closely with our creative teams, each Social Ads campaign benefits from content designed to generate attention, clicks and conversions.
Social Ads and SEA
Coupling Social Ads and SEA allows us to combine two powerful logics: search intent on the one hand, and inspiring discovery on the other.
An SEA agency will capture users in the active search phase for its clients, while a social ads agency will stimulate awareness and create demand.
Together, these levers cover the entire user journey, from discovery to purchase, to maximize overall performance.
An SEA agency will capture users in the active search phase for its clients, while a social ads agency will stimulate awareness and create demand.
Together, these levers cover the entire user journey, from discovery to purchase, to maximize overall performance.
Social Ads and Email Marketing
The combination of Social Ads and email marketing creates a complete path between acquisition and retention. Social campaigns generate qualified traffic and enrich contact bases, while email helps to nurture this audience with regular, personalized messages.
Working with an email marketing agency to complement Social Ads guarantees a coherent strategy: capturing attention, transforming interest into conversion, then building long-term customer loyalty.
This synergy maximizes the value of each contact and strengthens the relationship between the brand and its audience over the long term.
Working with an email marketing agency to complement Social Ads guarantees a coherent strategy: capturing attention, transforming interest into conversion, then building long-term customer loyalty.
This synergy maximizes the value of each contact and strengthens the relationship between the brand and its audience over the long term.
Our customers talk about us
Timothee Linÿer
CEO @The Bradery
"Stride-up offers quality support with a Data Driven team at the service of performance. They were able to collaborate as part of our company, and in the service of our objectives.
The daily follow-up and responsiveness reassures in the face of the multiple challenges that can be encountered in online acquisition.
We recommend."
The daily follow-up and responsiveness reassures in the face of the multiple challenges that can be encountered in online acquisition.
We recommend."
Virginie Mauran
Marketing Director @G-Heat
"We are an ultra-seasonal business and make 80% of our sales over 3 months. We needed a team of experts who were highly responsive and efficient on META/Google ads in France and Europe.
The season went well and the figures are in.
No strategic errors were made and Stride up was very responsive."
The season went well and the figures are in.
No strategic errors were made and Stride up was very responsive."
Joachim Zini
Growth Manager @Feed
"We've been working with Stride-up since their launch. They have helped us with the overall structuring of the account with personalized support.
Their versatility as well as the number of DNVB/DTCs they have under management have enabled us to adjust and A/B test different ads models with a view to performance and economic profitability.
I work with Sophian, Thomas and Lucas who have always been serious and data driven and I can only recommend them."
Their versatility as well as the number of DNVB/DTCs they have under management have enabled us to adjust and A/B test different ads models with a view to performance and economic profitability.
I work with Sophian, Thomas and Lucas who have always been serious and data driven and I can only recommend them."
FAQ : Social ads agency
Why use a Social Ads agency?
A Social Ads agency provides strategic and operational expertise to create, manage and optimize high-performance campaigns. It saves time, enables better budget management, and delivers faster, longer-lasting results.
How long does it take to see results?
Initial results are quickly visible, but it usually takes a few weeks of optimization to achieve stable performance and maximize ROI.
How much money should you spend on Social Ads?
A starting budget of a few hundred euros per month is already sufficient to launch test campaigns. To achieve real leverage, the budget will then depend on the sector, competition and business objectives.
How much does Social Ads cost?
Rates vary according to the scope of the project, the volume of campaigns to be managed and the level of support required. They generally take the form of a fixed monthly fee or a percentage of the media budget.
How many creas per week?
The number of creatives depends on the rhythm of the campaigns, the platforms activated and the strategy adopted. As a general rule, several new creatives a week are needed to feed campaigns, test and avoid ad fatigue.
How does Social Ads work?
The principle is simple: broadcast targeted ads on social networks to reach the right audiences, with the right messages and formats. Campaigns can target awareness, engagement, traffic or conversion.
Cutting-edge expertise
tailored to your needs
28 boulevard de la Bastille
75012 Paris
75012 Paris