Webinar
Paid

Exploiting Pain Points with Creative Strategy

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In this webinar, we give you the keys to a process for making ads that engage, click and convert by leveraging Pain Points.

Exploiting Pain Points with Creative Strategy

In Social Ads, the main performance factor of a creative will always be to solve a problem.

In this webinar, we give you the keys to a process for making ads that engage, click and convert by exploiting Pain Points.

On the program:

  • Introduction to Creative Strategy and its role in modern advertising
  • Detailed analysis of pain points and their implications for your advertising content creation
  • Stages of the research phase: from selection to validation of bread points
  • Creative techniques: from intelligence to creative brief
  • Measuring success: Performance analysis, strategic adjustments and creative iterations

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