This month, Hélène and Maxime from Morning came to talk to us about their SEO strategy with Stride-up.

Enjoy your reading.

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Hello both, can you introduce yourselves?

Hélène: My name is Hélène Fernandez. I've been working as an acquisition manager at Morning for over a year.

Maxime: My name is Maxime. I've been Product Manager at Morning for about two years now. I've been with Morning for four years now.

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Could you give us a brief introduction to Morning?

Maxime: Morning offers workspace solutions in Paris and its inner suburbs. The idea is to support companies, both on the office side.

Hélène: But also layout and public events.

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What are your acquisition channels?

Hélène: It's really going to be acquisition in the broadest sense, online, offline, Leadgen, Demandgen and the classic acquisition networks: SEA, SEO, Social Ads.

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How does Stride-up support you?

Maxime: The idea is to have a bit of a ping pong exchange with the teams, especially Geoffrey and Garance who help us with SEO, to improve our SEO strategy on the site.

Hélène: We have a shared Slack for asking questions, for our challenges. We challenge them too. In addition, we have monthly meetings to discuss all the topics related to our redesign projects.

Maxime: The confidence I have in them, I know that every time I've called on them, there's been quality work behind it. It's a real pleasure to work with them. Their expertise, they're sure of what they're doing, and that reassures us. As a result, we can go further with them.

The idea is not to start doing anything all of a sudden, you have to keep a coherent line. Since we've been working with Stride-up for some time now, we've been able to maintain this consistency, and that's what's important for us.

Hélène: We update our site with SEO in mind. We always make sure that it's SEO friendly so that we can move up on the right queries together. We feel with Stride-up that we're not just another customer.

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Do you have 3 words to describe Stride-up's support?

Hélène: Personalized, I'd say, very instantaneous, quick to respond to our questions. Stride-up's SEO support will also help us to promote our lesser-known services, such as landscaping and events.

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Anything to add?

Maxime: You can really feel the Stride-up style.

Hélène: They're people who know what they're talking about. We feel they take the time to accompany us.

Maxime : You have to go there because you'll be sure of being accompanied by people who are experts, who are there for you, with whom you can trust and who will help you to go further, quite simply.

Thank you Hélène and Maxime for sharing.

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