| Deliverables | Brand VideoProduct/collection videoMotion graphics & video editingSocial media clips (9:16 · 16:9) |
|---|---|
| Steps | Artistic DirectionPre-productionFilmingEditing & Adaptations |
| Monthly Deliverables | Master + variations by formatSocial media cutsReport + recommendations |
Stride-up Studio by the Numbers
Video vs. Static Photo
Video vs. Static CTR on Meta Ads
assets available for filming
You’ve probably been there: a polished production, a substantial budget, and content that runs out after just one season—all while your channels are constantly clamoring for more. The lack of fresh material eventually holds your campaigns back.
We start with a clear artistic vision and a fully planned shoot: everything we film is tailored during pre-production to work across all your formats, in a single take.
The result: a single day of filming yields months’ worth of content ready for release. With an in-house studio, a dedicated team, a human-centered approach, and AI as a backup, we work alongside you every step of the way, explaining every decision along the way.
We’ve shot hundreds of fashion videos. What we’ve learned: technical quality can never make up for a vague brief. The best videos we’ve produced are the ones where we spent as much time on the brief as we did on set.
Our process: a rigorous art direction brief, a storyboard approved before filming, and live art direction. The set isn’t the time to improvise on the brand’s positioning. It’s the time to execute what we’ve built together.
Collections, sales, Black Friday, the holidays—every key moment in the fashion calendar calls for dedicated video content. We schedule shoots 4 to 6 weeks in advance so we’re never caught off guard.
I know the frustration: a video that cost a fortune, gets released once, and three weeks later your feeds are already clamoring for fresh content. The production team almost never thinks about distribution, and you’re the one left holding the bag.
I approach the problem by focusing on the 20 percent that makes all the difference: a shoot designed for results, planned out in pre-production down to the smallest detail of the final output. On the day of the shoot, every shot is there to serve a specific campaign, not just to look good.
Just one day of filming provides you with months of usable footage that can be adapted for all your formats. With an in-house studio, a dedicated team, a human-centered approach, and AI as a backup, we build your content library together—and you’ll understand every decision we make.
Our method
We start with your goals and the formats you need to fill, not with a film concept. Hero products, angles, target platforms: we define what the shoot needs to deliver.
We’re here to support your campaigns, not just to look good.
Casting, location scouting, and multi-format shot breakdown. We plan each shot so that it works for multiple aspect ratios and uses.
Everything is planned in advance: nothing is decided on set.
Capture as much usable footage as possible in a single session; the crew is on contract. We follow the planned shot list.
One well-planned day = months of content.
We turn the raw footage into dozens of assets: 16:9, 9:16, cuts, hooks, variations. AI is used to help with the variations.
One shoot can be used for all your formats.
We track the performance of the broadcast formats and adjust the edits based on what resonates with the audience.
You confirm and understand each choice.